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Bally SS17 Campaign

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Bally casts Irina Shayk as the face of its 80’s inspired Spring/Summer 2017 ad campaign.

The top Russian model is joined by rising stars Kit Butler and David Trulik in the imagery shot by Gregory Harris, art directed by Franck Durand and styled by Jonathan Kaye.

The ‘Bally Is Super’ slogan was first used by the brand in 1979.

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