Burberry Prorsum SS12 Catwalk Show
Burberry Prorsum showcased its Spring/Summer 2012 womenswear collection to a star-studded crowd in London’s Hyde Park yesterday afternoon.
Guests including Burberry girl Rosie Huntington-Whiteley, Mario Testino, Anna Wintour, Kanye West, Sienna Miller, Tali Lennox, Gemma Arterton, Ellie Goulding and Douglas Booth watched the show along with millions of viewers online via Burberry.com, Facebook, YouTube and Chinese social media sites Sina and Youku.
For the first time ever Burberry also partnered with Twitter for a live ‘Tweetwalk’, sharing every look from backstage before hitting the runway, resulting in #Burberry trending worldwide.
The show itself, which was opened and closed by campaign star Cara Delevingne, saw Christopher Bailey present a collection heavy on beads, weaves, parkas and prints.