Cristiano Ronaldo CR7 SS16
Cristiano Ronaldo‘s body is often described as a work of art, well now it officially is!
The ripped footballer uses his chiseled body as a canvas for the ‘Colour Splash’ campaign to launch his fifth CR7 underwear collection for Spring/Summer 2016.
“Our bodies are a blank canvas and underwear is the first thing we put on, so why not start the day well and add a splash of colour to your life!” – Cristiano Ronaldo.
Ronaldo on the shoot… “It was really fun and it was good to be taken out of my comfort zone. I do a lot of shoots but this really was something that I’ve never done before and I didn’t know what to expect! At first I was nervous – it’s not every day that you have people throwing coloured pigments at you- but after five minutes I felt completely at home! By the end of the shoot it was everywhere- in my hair, all over my body, in my eyes! But it was a lot of fun and I love the final result.”
And his favourite style from the collection? “I tend to wear the trunk styles, the fit is perfect and they come in so many colours and patterns. I wear them every day- even under my swimwear on holiday!”