Emilio Pucci for Rita Ora
Here’s a first-look at Brit popstar Rita Ora’s stage wardrobe created by Emilio Pucci for her forthcoming ‘Radioactive Tour’.
Artistic director Peter Dundas worked with Rita to create the looks, re-interpreted from the Pucci SS13 collection, that includes two big reveals allowing the singer to look show-stopping whilst performing.
“I was thrilled to design the costumes for Rita’s ‘Radioactive Tour’, from the moment I met Rita we’ve had a great connection and doing something like this together felt like only a natural progression. The costumes have impact and flamboyance in a way that feels personal to Rita whilst staying true to the Emilio Pucci aesthetic” – Peter Dundas, Florence, January 2013