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H&M Selected by The Weeknd

hm-the-weeknd

H&M invites Grammy Award winning singer The Weeknd to select his own edit of the brand’s Spring menswear offering.

Spring Icons Selected by The Weeknd is a complete wardrobe of essential pieces that mixes utility and streetwear silhouettes with tailored lines.

The collection will be available in every H&M store that carries menswear, as well as online, from March 2nd.

“Abel’s taste and style perfectly fits the menswear mood of the season at H&M. He has such a great eye for the little details that matter, and for mixing together updated men’s classics for the perfect tailored streetwear look,” says Andreas Löwenstam, H&M’s men’s head of design.

I had a great time selecting my Spring Icons at H&M. I love the mix of urban pieces like bombers and hoodies with tailored shirts and blazers. Every piece is both effortless and fresh, which is just how menswear should be,” – Abel Tesfaye, The Weeknd

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