Keiichi Matsuda – Hyper Reality
Bulgari presents ‘Hyper-Reality’ a new short concept film by Keiichi Matsuda that depicts a vision of the future whether mundane reality is fused with kaleidoscopic augmented reality.
“Our physical and virtual realities are becoming increasingly intertwined. Technologies such as VR, augmented reality, wearables, and the internet of things are pointing to a world where technology will envelop every aspect of our lives.
It will be the glue between every interaction and experience, offering amazing possibilities, while also controlling the way we understand the world. Hyper-Reality attempts to explore this exciting but dangerous trajectory.”
The film was crowdfunded, and shot on location in Medellín, Colombia.
Explore more at hyper-reality.co