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Mercedes Benz Fashion Campaign SS13

In demand model Joan Smalls sports a mohawk and tight vintage catsuit for the latest Mercedes Benz concept fashion campaign for Spring/Summer 2013 shot by Mario Testino.

The campaign follows a series shot by the likes of Nick Knight, Miles Aldridge, Craig McDean and Terry Richardson and features the new Mercedes’ CLS Shooting Brake coupé.

I decided to create a picture that tells a story of the most sought after objects and design that stay in history and are preserved forever; with Joan Smalls – for this campaign made up to be like some character from the future – taking the CLS Shooting Brake with her into the unknown and leaving everything else behind”. – Mario Testino

I’ve worked with Mario Testino before and it’s always a pleasure. Everything from his work ethic to the way he shoots, to the way he treats people speaks to the fact that he is a true gentleman. You always know that the pictures will come out looking beautiful and iconic“. – Joan Smalls

Watch the short fashion film below:

Watch Mario Testino and Joan Smalls talk about their involvement in the creation of the campaign:

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