Philipp Plein SS15 Campaign
Philipp Plein presented his ocean inspired Spring/Summer 2015 womenswear collection with huge immersive 3D projections of coral reefs and nautical sea creatures; a theme that also features in the SS15 campaign.
Steven Klein uses the arty graphics to create a psychedelic effect, masking the models features to focus attention on the vibrant collection.
“In a time of virtuality, fashion should speak a spectacular and overwhelming language of extreme, reality. This is the reason why, I wanted a show that was going to be visionary, and this is also why I have asked photographer Steven Klein to portray it live to capture the moment. It is a “carpe diem”. A way to immortalize beauty.” – Philipp Plein