Prada Christmas at Printemps
This year iconic Parisian department store Printemps has chosen to celebrate Christmas with Prada following last year’s magical collaboration with Dior.
The project, to be unveiled at the beginning of November, will bring the magic of Christmas Eve to shoppers.
Santa Claus will take to the skies in a 16 metre sleigh pulled by reindeers whilst eleven festive window displays will be created along boulevard Haussmann.
In-store will be a Prada Christmas grotto inspired by the brand’s historic store in Milan Galleria Vittorio Emanuele II selling exclusive gifts created by Prada for the store.
Finally a giant advent calendar will cover the main walls and offer glimpses of animated mannequins as well as special gift boxes.
If that doesn’t get you in the Christmas spirit then bah humbug!
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