THE MODEL WALL
EDITORIAL
FASHION
MODEL NEWS
SHOWS
CAMPAIGNS
MOTION
SHOPPING
BEAUTY
ARTS
TOP 10
CO:LAB
Popular in the Past Month
Try a different filter

Ralph Lauren 4D Catwalk Show

Ralph-Lauren-4D-Catwalk-Show_01

Ralph Lauren knows how to create an immersive digital experience… remember their 4D Bond Street store launch!?

On Monday they were at it again when they brought Manhattan’s Central Park to a standstill with a revolutionary catwalk event as part of New York Fashion Week, fusing fashion, art and technology.

Ralph-Lauren-4D-Catwalk-Show_04

The women’s SS15 collection was brought to life using a 4-storey holographic water-screen projection. Models towered above the hundreds of spectators emerging from New York landmarks including the Brooklyn Bridge.

Ralph-Lauren-4D-Catwalk-Show_02

I really wanted to do something big for the new Polo Women’s brand – something set in the city – that felt modern. We returned to Central Park, a place I love, and captured the spirit of Polo with a truly innovative mix of fashion and technology,” said Ralph Lauren.

The event also marked the grand opening of the Polo flagship store on Fifth Avenue.

Experience the full-length 10 minutes show below:

Ralph-Lauren-4D-Catwalk-Show_03

#POLO4D

Comments

comments

What's your reaction?
love this
100%
Hate this
0%
 
READ MORE

A Moment Of Capture

 
READ MORE

Skin. Wonderful Thing.

 
READ MORE

‘Time’ – Christopher Bailey’s final collection for Burberry

 
READ MORE

Saoirse Ronan for Another Magazine


 
READ MORE

Gucci Pre Fall 2018 Campaign: Gucci Dans Les Rues

 
READ MORE

Tom Ford Mens AW18 / Underwear & Time Pieces

 
READ MORE

Prada 365 SS18 Campaign

 
READ MORE

Gucci Hallucinations SS18 Campaign


Load More
End of the line!
 
READ MORE

Finn Hayton
Select Model Management

 
READ MORE

Jerome Adamoli
Select Model Management

 
READ MORE

Devin Truss
NEVS

 
READ MORE

Justin Petzschke
Soul Artist Management


 
READ MORE

Ryan Matthews
Supa Model Management

 
READ MORE

Noam Dubinchik
IMG London

 
READ MORE

Drago Pezic
PRM Models

 
READ MORE

Xander Hepher
Models 1


Load More
End of the line!
Presence London