Y-3 Floral Street Store Launch
Y-3 opened the doors to its second London store this week located in the heart of Covent Garden at 12 Floral Street, WC2.
Showcasing the brand’s relationship with technology the store uses a dynamic lighting system that creates different ambience for product areas depending on the time of day and season. The store debuts the Autumn/Winter 2013 collection and carries men’s and women’s apparel, footwear and accessories.
2013 marks ten years of Y-3’s pioneering sportswear line designed by Yohji Yamamoto.