THE MODEL WALL
EDITORIAL
FASHION
MODEL NEWS
SHOWS
CAMPAIGNS
MOTION
SHOPPING
BEAUTY
ARTS
TOP 10
CO:LAB

Calvin Klein Concept Underwear Campaign

Watch a 16 second teaser of Calvin Klein Underwear‘s new ad that will premiere during this Sunday’s Super Bowl.

Starring model Matthew Terry shot by Steven Klein, the ad introduces Calvin Klein Concept’s new 360° Seamless underwear offering a new standard in comfort and fit.

Matthew is a personal trainer from Pennsylvania who was discovered in 2011 after being named co-winner of the annual VMAN/Ford Model Search. His first global advertising campaigns were for Calvin Klein Underwear Bold and Calvin Klein Jeans in Spring 2012.

Look out for the ad towards the end of the first quarter of Superbowl XLVII hitting an impressive 111 million viewers!

UPDATE

And here’s a preview of Edita Vilkeviciute modelling the women’s Calvin Klein Concept seamless underwear:

Comments

comments

What's your reaction?
love this
0%
Hate this
0%
 
READ MORE

‘Time’ – Christopher Bailey’s final collection for Burberry

 
READ MORE

Saoirse Ronan for Another Magazine

 
READ MORE

Gucci Pre Fall 2018 Campaign: Gucci Dans Les Rues

 
READ MORE

Tom Ford Mens AW18 / Underwear & Time Pieces


 
READ MORE

Prada 365 SS18 Campaign

 
READ MORE

Gucci Hallucinations SS18 Campaign

 
READ MORE

Raf Simons SS18 Campaign

 
READ MORE

Bottega Veneta’s Reflections SS18 Campaign


Load More
End of the line!
Presence London