Calvin Klein Jeans FW15
Thousands of Matches, Hundreds of Texts and a Whole Lot of “Hooking Up”. Sexting and the world of digital dating is celebrated in the Calvin Klein Jeans Fall/Winter 2015 ad campaign!
Calvin Klein launches its new campaign with a voyeuristic modern day editorial narrative inspired by actual events and stories of love, lust and sexual desire.
Mario Sorrenti captures a diverse cast of models models and real life couples including Grace Hartzel, Ethan James Green, Aya Jones, Julia Van Os, Piero Mendez, Alessio Pozzi, Imaan Hammam, Harmony Boucher, Torin Verdone, Laura Julie, Noma Han, Jaime Carpena, Tiana Tolstoi and Reid Rohling.
“Calvin Klein Jeans has a long history of combining sexual energy with cultural relevance,” said Melisa Goldie, Chief Marketing Officer of Calvin Klein, Inc. “Through this campaign, we’re creating an emotional connection with today’s technology driven generation, highlighting the new normal channel for modern meet-ups.”